Jhay Davis

Enterprise-level Leadership Experience +  IT Development  + Digital Marketing + Agile Project Management

Leadership

15+ years of Fortune 50 enterprise level leadership experience in leading cross functional/ cross department teams. Performance management & developmental coaching. Vendor selection - RFP/RFI. Development and implementation of performance based vendor compensation models. Enterprise scale budget planning, implementation and review. 

Technical

  • Agile / Scrum
  • JavaScript/jQuery
  • iOS/Swift
  • Google Firebase
  • Adobe Creative Suite
  • Search Engine Optimization
  • Digital Marketing

    Creative Digital Development, Search Engine Optimization, Search Engine Marketing, Enterprise Website/Application Development and Social Media Publishing Platform selection, deployment, education, and strategy. Experience in Waterfall and Agile project methodologies.

    Current

  • State Farm - Enterprise Technology Manager 
  • Enterprise-level API Development for national digital acquisition channels
  • Vision and Strategy development for future technical API development and integration with enterprise Marketing Department strategies
  • Leadership of Agile Software Development Teams
  • Strategy and implementation of digital product enhancements
  • Oversight of development of continuous delivery pipelines

  • Hero Rocket Games - Creative Director and Chief Engineer
  • Lead, coordinate and participate in collaborative efforts to implement and balance gameplay features, based on the design.
  • Develop effective concepts designed to fulfill strategic objectives, carry concepts through development, and refinement of direction.
  • Establish a visual style that complements and enhances the creative game design based on game system technical capabilities.
  • Ideate, develop and support creative solutions for Ad Sales and Business Development.
  • Lead technical solution design, production platform selection, and establish Test Driven Design culture
  • Prior

  • State Farm -  National Digital  Manager 
  • Development of digital strategy and future vision for national network of 18,000 Agent Microsites
  • Established national creative direction and technical scope for Agent Marketing Sites
  • Responsibility and oversight of national Search Engine Marketing program and multi-million dollar budget
  • Responsibility and oversight of national Search Engine Optimization strategy and execution
  • Social Media publishing platform RFP, selection, and continual verndor perfomance evaluation
  • Vision and Strategy development for nex-gen Social Media compliance platform implementation utilizing Natural Language Processing 
  • Prior

  • State Farm -  Zone Marketing Manager 
  • Leadership of regional Marketing Analytics Team
  • Regional responsibility for  the design and implemention of Agile for Marketing Initiatives
  • Regional social media strategy and tatical execution
  • Oversight for the technical development of the forecasting and planning platform for agents
  • Prior

  • State Farm - Sponsorship Coordinator 
  • Planning and execution of  the State Farm Bayou Classic
  • Established creative direction for print and digital
  • Developed social media engagement strategy and promotional events
  • Oversight of entertanment and celeberity acquistions such as Steve Harvey, Sinbad, Morris Day & The Time
  • Event budget planning and reconciliation
  • Prior

  • State Farm - Social Media & Digital Analyst 
  • Technical design and development of the  50 Million Pound Challenge
  • Established creative direction for website
  • Developed national social media engagement strategy 
  • Oversight of external vendor agencies
  • Design of vendor performance compensation plan
  • Education

  • Southern Methodist University(SMU) - IT Full Stack Developer, Professional Education Progarm - 2018 Completion
  • University of New Orleans - BS, Marketing 1988
  • Agile SCRUM Product Owner Certification